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A New Era of Privacy: Key Drivers and Prospects in 2024

Today, we find ourselves at the precipice of a digital advertising evolution.  Old technologies reliant on third-party cookies are yielding ground to new, innovative technologies based on artificial intelligence and machine learning. In the ever-evolving landscape of digital advertising, recent data security regulations such as the General Data Protection Regulation (GDPR) in the European Union and the California Consumer Privacy ... Read more

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